The lame controversy over the latest Possibility City ad campaign that is being peddled by the humorless Louisville Metro Councilman Doug Hawkins, R-25, who called the ads “poor taste,” has gone national. In a voicemail message that he left after our interview, the south Louisville Republican highlighted that Fox News commentator Bill O’Reilly jumped on the same bandwagon and called the advertisers “witty pinheads.”
“Trying to mimic a Viagra commercial and get people to laugh isn’t the best way to market a city,” says Hawkins, adding the city advertisements should be more family friendly. “It’s not like we’re projecting a great image to the rest of the country. National news coverage for having some bad commercials (that are) in bad taste is not the image we want.”
The recent ads are a funny spoof of those erectile dysfunction commercials that try to make you feel more secure about your inadequacies. We’re already on record praising the commercials as an attempt to get Louisvillians out of our usual box of advertisements, which usually include the same old footage of Slugger Field, Churchill Downs and Kentucky Fried Chicken.